SEO and marketing work hand in hand to enhance a brand's online presence. Search Engine Optimization (SEO) involves optimizing a website's content and structure to rank higher in search engine results, driving organic traffic. Marketing, on the other hand, encompasses various strategies to promote products or services, including digital advertising, social media marketing, and content creation. Combining SEO with marketing creates a powerful synergy, ensuring that a brand not only appears prominently in search results but also engages and attracts the target audience through various channels. The cohesive approach of SEO and marketing aims to maximize visibility, drive traffic, and ultimately contribute to the overall success and growth of businesses in the competitive digital landscape.
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